The Responsible Seafood Choice


More than 150 retail and foodservice brands worldwide are publicly committed to sourcing seafood responsibly from BAP-certified processing plants, farms, hatcheries and feed mills.

Interested in becoming a BAP market endorser? Contact

BAP Endorsers

Acme Logo
Albertsons Logo
IGA Logo
Sam's Club Logo

Market Development Team

Chris Trosin

VP of BAP Business Development

Marcos Moya

Manager of BAP Supply Development
1-603-317-5000 x137

Chris Keller

Director Market Development - Americas
1-603-317-5000 x148

Mike Berthet

Market Development - UK
44 7776 256942

Molly Jacques

Market Development - North America
1-603-317-5000 x149

Tim Hogan

Retail Market Development - North America

Jane Bi

Asia Business Development Director
1-603-317-5000 x124

Bill Hoenig

Market Development Manager - South America

Kent Inglis

Market Development - Australia & New Zealand